Catalytic AIOperated AI systems
Catalytic AI · Workflow Brain Operators

Your best workflows should not live only in someone's head.

We capture one revenue-critical workflow, structure the rules and exceptions, connect the evidence, and install an AI operator that prepares real work for human approval.

Book a workflow conversation →See the Profitability Desk
Read-only firstExplicit assumptionsHuman approval
Proof before platform

Built from workflows already running in the real world.

These are delivery facts, not universal product claims. Merlin and every new managed workflow still have to earn repeatability.

Trusted operating view

Shopify, Amazon and paid-channel reporting reconciled into one production daily brief.

Live client system
Workflow capture

Twenty-two historical failure cases converted into encoded rules or safe human-review holds.

Jewelry quoting workflow
Learning loop

A paid test carried from customer evidence through creative, funnel, contribution result and next iteration.

Ecommerce acquisition
What we build

Specific operators for specific work.

No generic “AI transformation.” Start with one workflow valuable enough to improve and bounded enough to verify.

01

Revenue desk

Capture the quoting or follow-up judgment that currently depends on one person, then prepare approval-ready work from the real inbox, rules and examples.

Built to scope
02

Merlin Ad Profitability Desk

Combine ad spend, orders, COGS, and variable costs to show which channels, campaigns, ads, and funnels are profitable, plus what to scale, cut, or fix.

Explore Merlin →
03

Custom workflow operator

For valuable recurring workflows that live between tools: capture the judgment, connect the evidence, prepare the action and keep a human approval gate.

Built to scope
The installation

Capture judgment before automating action.

  1. 01
    Choose one workflow

    Find the leak, delay or decision that has a measurable cost.

  2. 02
    Structure the brain

    Rules, examples, exceptions, evidence and safe holds become explicit.

  3. 03
    Connect the work

    The operator reads from the right systems and prepares the next action.

  4. 04
    Approve and learn

    Humans review material decisions; corrections become durable workflow memory.

Start with the leak

Show us the workflow everyone depends on.

We will tell you whether it is ready for an operator, what evidence is missing, and the smallest paid pilot that could prove value.

Book the conversation →